As an officer in a retail business, my company wanted to join an exhibition. To promote our products, get new consumers, and maintain existing patrons, we consulted an exhibition design company in Singapore. Explaining to them our retail style, we explained our ideas for the exhibition booth. Having been operating for some years, our company keeps on joining trade shows. We believe that our marketing efforts have to be continuous. Despite our brand having an established consumer base, we strive to obtain new consumers.
By talking to the exhibition booth & design contractor in Singapore, we have an idea of their former successful projects. Seeing their portfolio, I found their designs impressive! Also, there are different sizes for the booth. It is our goal to make the foot traffic busy throughout the exhibition. For two days, with an attractive booth design, it is envisioned that our displayed retail products are all bought. In doing so, it is a sign of good business for a marketing activity.
Making a good and strong impression on the booth design in Singapore encourages more consumers to come. The space measurements were given to us. Since there are many booths in the exhibition, tough competition exists. Following booth standards for a huge exhibition, we have to create a good impact. At our display area, we have to make sure that obstructions are non-existent. Providing ample space for the guest as he looks at our retail products is the goal.
A few desks and chairs are available for our guests to feel convenient. Talking to us while seated and explaining the products for a clearer understanding are suitable. The exhibition design company in Singapore advised us to have a tall booth. It is great when the signage goes on display high up there. Props may hang in the air for special effects. A rotating sign may appear on the booth as attraction. We want to have the guest’s attention as soon as he sees our booth.
Our booth design in Singapore has to show text that is adequate. Cluttering the booth with plenty of text is distracting. The shorter the text on the booth, the better it is to read it. For a booth to attract guests, lengthy texts only occupy space. Showing a slogan is suitable for our guests to know what our brand is about. We have to make sure that the text is seen from afar. The top part of our booth displayed the text. As our guests pass, we are able to provide them with a clear text.
The presence of lights at our booth is sufficient to produce special effects. It is important for our guest to read the text clearly. With these props, we create an aesthetic appeal. Also, radiating a pleasant mood is encouraged. Added lighting such as spot and coloured lights is good. These make the ambiance relaxed for our guest. We are grateful that our exhibition booth & design contractor in Singapore made a creative booth design.
