When we first established our ecommerce business, we were worried that it might be difficult to build an online presence from scratch. We tried doing it ourselves since some of us have a background in digital marketing but it did not help much. It was difficult to reach out to our target audience even though we thought we made good content. So, what we did was to invest in SEO and SEM services.
At first, it was difficult to find a reliable digital marketing agency who would provide us with the right SEO and SEM services. At that time, we were afraid that our money would just go to waste if we’re not careful. Good thing, one of our friends (who is also an entrepreneur) recommended us this digital marketing agency in Singapore. We thought it was worth a shot to hire them because we saw how their services helped improve our friend’s retail business. So we tried out their services and these are the improvements that happened to our business:
Improved Target Audience Reach
Since our business is about makeup and beauty products, we were wondering how are we going to entice young adults, as well as, middle-aged women to try our products. To solve this, this agency created quality content such as infographics and articles for us. These were posted on our Facebook page and website and it helped boost our reach to our target consumers. More and more users are beginning to get interested in our products and our Facebook page garnered a hundred more likes! Before, we just received orders within our district. Now, we gained customers nationwide!
Measurable Results
It was easy to track our progress because the agency would often provide us with detailed and measurable results. We could see what strategies are most effective and not. Because of this, we were able to come up with better decisions on how to improve our digital marketing plans. But of course, this was possible with the help of their experts.
Save Money
Investing our money in digital marketing services was the right decision because this is a more cost-efficient advertising or marketing solution than TV commercials and newspaper ads. In just a few months of continuously promoting our products online, we were able to get a lot of new customers and retain the previous ones. Thanks to this SEM agency in Singapore, we were able to save a lot of funds when it comes to marketing.
Boost Brand Awareness
Our brand is now becoming more recognisable nationwide thanks to the changes that this agency made in our social media accounts. Because of this, more and more influencers became interested in promoting our products. Moreover, the number of visitors on our website greatly increased! This also helped boost our conversions thus, we were able to boost our profits in the next few months.
We are definitely going to invest at OOm’s SEM and SEO services in Singapore. Thanks to them, we were able to get a lot of customers in no time!
Looking for a reliable SEO/ SEM company in Singapore? Check out OOm now at https://www.oom.com.sg!
